EMPOWERING WOMEN IS MY LOVE LANGUAGE
LET'S GET TO KNOW EACH OTHER
Hi doll, I’m Caroline — Fashion guru, pink enthusiast, tulle skirt lover and champagne connoisseur. I'm also the boss lady and visionary (okay, my fancy title is CEO) behind POSH PR®. Empowering women is my love language.
Nothing fires me up more than working with a client to elevate her brand so she can create the life she's always dreamed of. I run on coffee and puppy kisses and believe that one person can give life to creating change.
I live for making the world a prettier place with heartfelt conversations and random acts of kindness...and, of course, a curated Instagram feed!
You may recognize me from Instagram, or you may have seen my new TV series, the Lifestyle & Fashion Guide with The Caroline Doll, on Virginia This Morning. As a brand influencer, I strategically partner with fashion, beauty and lifestyle brands that I am truly passionate about.
I live a fashion infused lifestyle in the heart of Richmond, Virginia with my handsome Greek fiancé, Constantine. He is my best friend and, at times, even my business strategist!
I believe that every day is a celebration and I live by my business slogan, Champagne Is Always The Answer®! Let's be honest, this doll loves to party pretty! #dollspartypretty
THE DOLL DICTIONARY
Brand Development: creating an overall look, feel and mood to represent your brand
Content Creation: curating branded images that can be shared on social media platforms in order to connect with your ideal client
Current Business Climate: where your business is right NOW! What your website + branding looks like, who your clients are, how many followers you have, what services you are currently offering and what your pricing structure looks like TODAY.
Editorial + Media Outreach: connecting your brand's story with the media in a meaningful way
Email Marketing Campaigns: development of an email strategy to engage and educate your target audience
Exceptional Results: results tailored to fit your business goals and expectations
Fashion Infused: the cohesive blend of high fashion with a luxurious lifestyle
Flatlay: a styled image taken from a bird's eye view that is strategically curated for sharing on social media
Ideal Client: a client that is the definition of who you want your business to connect with, work with and serve
Influencer Marketing: bridging the gap between the consumer and the brand by utilizing a representative to influence the purchase of your products or services
Media Buying: the purchase, negotiation and analysis of TV/media advertising on behalf of your brand
Press Kit Development: creating a sales tool to be used to market your products and services
Press Release Distribution: a written announcement about your business shared with strategic media partners for maximum exposure
Product Placement: connecting your products with the right retailers
Social Media Strategy + Implementation: the creation and execution of your digital presence with curated images, content and strategic hashtags to use across social media platforms